Sr. Product Designer
Role
12 Months
Duration
2023
Year
Product Strategy - B2B Analytics - UI Design
A multi-view reporting system built for complex financial funnels
The legacy reporting experience was fragmented and overly operational, making it hard to interpret blended metrics or find actionable insights. This project reimagined reporting into layered views (Snapshot → Trend → Comparison → Detail), paired with transparent metric explanations and a persistent global filtering model.
Reporting Home : Business Narrative
Redesigned Reporting Home from a data dump into a guided narrative: quick snapshot → rolling trends → clear jump-off points into deeper analysis.
Application Analysis
DESIGNED DEEP-DIVE FUNNELS AND BREAKDOWNS TO SHOW ATTRITION CLEARLY—HELPING PROVIDERS DIAGNOSE WHERE APPLICATIONS SUCCEED OR FAIL AND WHAT TO IMPROVE NEXT.
Global Filters at scale
Built a global filtering model that persists across reports, with local overrides for expanded views—balancing power users and predictable defaults.
